Text 9 Dec The King Of Bling

For those of you that may not who this is….well, then…okay.

But, this is Nigo and he’s the founder and head designer of the Japanese streetwear/ lifestyle brand A Bathing Ape and is the co-founder and designer of BBC/ Ice Cream alongside Pharrell Williams.  As you can see from the pic, he seems to be doing quite well for himself.

How much jewelry can one person have?  This definitely kills just about every rapper in the game.  The only other person that comes close to this, is his friend and business partner Pharrell Williams.  However, I’m sure that even he has to take a back seat to Nigo’s jewelry game.  Take for example the “Ice Cream Cone and Bone” logo.  The way it’s shown on the necklace is the same colors and look you’d see on a t-shirt.

Most other people just have jewelry because they have jewelry.  At least Nigo’s jewelry means something in the end.

What I do like about Nigo’s jewelry is that each piece are logos from brands he’s created.  That’s kind of cool.  The even match the actual color of the logo.

Here’s a video of one of his unveilings at the BBC/ Ice Cream Store Opening in Japan


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